Market or Die: How to Use the Power of Your Brand

Market or Die How to Use the Power of Your Brand As the follow up to Market or Die Sensible Brand Building Advice for Writers Jennifer Fusco is back with marketing and brand management techniques for the published and soon to be published author

  • Title: Market or Die: How to Use the Power of Your Brand
  • Author: Jennifer Fusco
  • ISBN: 9781466338111
  • Page: 126
  • Format: Paperback
  • As the follow up to Market or Die Sensible Brand Building Advice for Writers, Jennifer Fusco is back with marketing and brand management techniques for the published and soon to be published author.

    One thought on “Market or Die: How to Use the Power of Your Brand”

    1. Jennifer Fusco does a great job advising readers about the various ways to market yourself to the reading public without taking too much away from an author's writing time. She writes in an engaging style that to some might seem flippant, but it was obvious to me that she's deadly serious. Some of the suggestions she made were a little confusing to me, so I'll have to go back and re-read, which is why I'm giving it four stars. All in all, one of the most useful marketing publications I've read s [...]

    2. I devoured Jennifer Fusco’s second book in her Market or Die series in a couple days. This book leverages the work you did with her first book on author branding and discusses how to use the power of your brand.Jennifer provides a good overview of the social medial platforms available for brand building. She even devotes an entire chapter to connecting brand with readers while avoiding the social media time suck. I highlighted her top ten brand management must-do’s for Facebook.In this book, [...]

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